Marketing

Guest Blogger Donna S. Kelliegh: Marketing Your Daycare Business

March 29, 2011

Tweet Tweet Today I read a post asking, “How do you go about potential clients visiting your daycare, spending 1 hour of your time, taking contract and paper-work and then you don’t hear anything from them anymore.  Sometimes I feel like I should make them pay just for visiting!” Sorry to say that this is [...]

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How to Create a Daycare Newsletter

March 9, 2011

Tweet Tweet If you own a daycare, consider writing a monthly newsletter. Why is this important? A great newsletter is a simple tool that helps keep the lines of communication open between parents and staff. What’s more, daycare newsletter helps you grow your business, increase enrollment, and stand out above and beyond your competition. Not [...]

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How to Plan a Grand Opening for Your Daycare Business

December 6, 2010

Tweet Tweet Part of your marketing strategy should include a grand opening for your daycare business. Grand openings give your childcare center exposure to the community, attracting clients and increasing enrollment.  It is important to generate buzz around your daycare business. Create a Budget Begin on working on a budget for the grand opening party.  [...]

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Creating Business Cards for Your Daycare Business

October 8, 2010

Tweet Tweet One of the first steps in finding clientele for child day care center is through marketing in your own neighborhood. Business cards are an inexpensive way to attract clients for your daycare business. A business card has limited space. Do not clutter the space but be sure to include information that attracts attention [...]

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How to Advertise your Daycare Business on Craigslist

October 1, 2010

Tweet Tweet Marketing your daycare business on Craigslist is easy, free, and a great way to increase your enrollment and keep all of your slots filled. 1. First go to the Craigslist website: http://www.craigslist.org/about/sites and select the city or region where your daycare center is located. 2. Once you have selected the city/region closest to [...]

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Specialty Child Care: Kindergarten Readiness Camps

July 5, 2010

Tweet Tweet You’ve heard of summer camp, weight loss camp, and space camp, but kindergarten readiness camp? Across America offer kindergarten readiness camps are springing up to help get kids prepared for kindergarten! So what is kindergarten readiness camp? Kindergarten readiness camp helps walk children and their parents through what the typical kindergarten experience entails [...]

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5 Ways to Get New Clients for your Child Care Business

September 30, 2009

Tweet Tweet If you have recently started a daycare business, you many need to increase the number of clients that use your child day care center.  There are a variety of ways to attract new clients to your child care business. Friends and Family: Friends, family and colleagues should be your first resource for child [...]

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Advertise Your Child Care Business with Flyers

September 18, 2009

Tweet Tweet One of the first steps in finding clientele for child day care center is through advertising in your own neighborhood. Flyers are an inexpensive way to create visibility for your childcare business. Here are a few tips for creating a daycare flyer that gets noticed and also gets responses.

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Unique childcare Businesses: Daycare Business Marketing Strategies

August 31, 2009

Tweet Tweet As you plan your child care business, consider offering unique and specialized child care services that other daycare businesses don’t offer. In this economy it is extremely important to market your business as a high quality and unique business so that it stands out from others. Specialized child care services are in high [...]

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Child Care Associations: Networking and Professional Development Opportunities for Child Care Providers

August 28, 2009

Tweet Tweet If you own or are thinking about starting a daycare business or are a child care professional, it is important to network and continually educate yourself. Joining and participating in child care associations enhances your knowledge of child development and developmentally appropriate practices. Professional organizations are also a great avenue for networking with [...]

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